Done for You Health Coaching Content for Health & Wellness Business Bloggers
As a health coach, it takes a lot of time and effort to run your health coaching business. You have to market your business, create content -- whether that means creating consistent weekly blog posts, social media posts, email communications, whitepapers, and reports or press release articles to promote your products and services. Regardless of whether you are a new health coach or one with years of experience, marketing your business can take up a lot of your time.
That's why creating quality content is essential for your business.
You know that there is plenty of content that needs to be written to suit each platform. Then, of course, there are your social site updates that vie for your time, not to mention also having to complete your other common everyday tasks.
Imagine this … You never had to do the work yourself!
What if you had done-for-you health coaching content that you could use to grow your business!
That would save you a ton of time, not to mention you would now have the ability to spread the word about your business much faster! And if you're smart enough to an online coaching business presence, you know that content creating can be very time consuming.
Content creation in all forms, whether social media content - like deciding on the right wording of a Twitter tweet to coincide with your latest blog post or posting the right message and visual on an Instagram post.
As you already know, all of these tasks can be quite time consuming to do. There are so many different elements and intricacies involved in each one. And then on top of that, there is the serious task of running your business.
As you know, your website alone can be a monumental driving force in how many new clients you attract as well as how many new product sales come in. That is why promoting your website on all of the social platforms and related industry websites is tremendously important to the growth of your business. After all, content matters and there’s a lot of it when it comes to running a business.
Let’s look at the common online tasks that the most successful businesses engage in:
Writing engaging and informative blog posts on a consistent basis to drive new business. For example recipes and shopping for more healthy options when it comes to food selection and ingredients.
Writing search engine optimized (SEO) article content (having a health blog with informative, well-written posts to assist your audience with their questions).
Content distribution to expand business reach
Research and data collection for use in articles, blog posts and guest blogs
Promotion of your business via social websites (YouTube, Instagram, Twitter, Pinterest)
Creation of visual media for each content piece (i.e., articles, videos, images etc.)
Re-purposing each content piece on various platforms to provide even more exposure
Email list communications and messaging for lead nurturing of prospects and customers
Promotional marketing materials for use at conferences, workshops and online lead generation i.e., content upgrades and audience offers
Now just the mention of the above task list could make your head spin. But for any business owner, it’s obvious that the above tasks are necessary and a reality to running a successful venture.
You want to be sure that you are reaching your potential clients and ideal clients on the platforms that they frequent. After all, each individual has unique needs, and you can help to address those needs through your online marketing efforts.
That's where fresh, reliable and consistent content comes into play!
You need content to drive business. But not just any content! You need quality content that your audience is going to respond to. It’s content that answers their burning questions or informs them of how to better solve their problem. So, by creating valuable content and distributing it on the various online platforms, you’re also able to appear as a credible source, while becoming more visible in your market!
Is this much content easy to come by? It sure is if you know where to look!
One of the best ways to get this amount of content out regularly is to have your content created for you.
That is why; done-for-you health content has become a popular choice for many health and wellness businesses. Health coaches and other wellness businesses swear by it because it works.
By having the ability to simply download and personalize the content that’s already created, you’re able to quickly drive more traffic and can help to drive more sales to your business!
Everyone wants more business and if you have the help available to share your message more easily and at a much faster rate, that’s one of the best ways to grow your business!
But how do you take full advantage of this licensed content so that it can be beneficial to your business?
Well, you can use these steps to make this newly purchased health content your own:
Personalize the content based on your business objectives. Do you have a product based on the topic of the content you’ve purchased? Why not add a call-to-action at the end of the content for your reader to further engage with your product by linking to it. Not only does this drive more potential sales, but it also shows that you have expert knowledge that can help your reader further fulfill their needs.
Make the content more in your voice by changing the title and wording. If you like humor and your audience knows you for that, why not sprinkle a bit of that humor into the article you’ve just purchased. Not only will it make your readers better relate to your message, but it will also make your message more memorable, not to mention more personable for your audience. This type of content allows your readers to feel as though they know you well and this type of content builds trust.
Be sure that the writer you’re purchasing content from has a track record in providing quality workmanship. Look at their testimonials page. Be sure that those who they have written for have positive things to say about their work. Also, be sure you know what to look for in a good writer. See the article Health Writer Hiring Tips to Avoid here.
Check the responsiveness of your content provider. Do they respond back to you when you have a question? A responsive content provider shows they are serious about their business. Of course we know that things can come up in life, but business owners know that they need to be available to their customers to provide information when requested. Your content provider should be able to reassure you that they value your business and will respond when you are in need of a moment of their time.
Support is key. Your content provider should be able to guide you along in how to give your clients more value by showing you how to use the content that you’ve just purchased from them. They should be able to make suggestions and provide more guidance in how you can use the content to gain the most benefit from your purchase in order to help you grow your business. They can do this through email support, forums or even through the comments section of their blog. It is important that your content provider is responsive and helpful to you – the buyer. This can add tremendous value while ensuring that you gain the most from your purchase, ultimately helping you to expand your business and brand.
Change the format of the content to expand its reach i.e., re-purpose your content. For example, if you have an article, why not change it into an audio file in your own voice. Your new audio could be used for a podcast or YouTube video. This helps to inform and personalize your message, while allowing your audience to feel more comfortable with you, and ultimately feel more willing to accept your future offerings.
Turn stats and quotes into social media graphics, info graphics or videos.
If you have a lengthy article, why not change it into a series or lessons. This helps to split up the content to make it more digestible for your readers. However, by splitting up the content and distributing it out over several days in an email series can help to better engage your audience by creating anticipation, while making it easier for your audience to grasp the content. This may be a better option for some individuals since most people nowadays are strapped for time and may not want to read a lengthy post.
Make a presentation of the information in a recently purchased content piece and share it on a site like Slideshare.net. This allows your content to gain much more exposure than if you had just posted the article solely on your blog.
Take valuable snippets within your purchased content piece and use those as Instagram posts, Twitter Tweets or Pinterest pins and then link those visual messages to the full blog post. By placing snippets of your content on as many social networks as possible and leading them back to your website, you’re making the search engines happy by creating backlinks from authoritative sites, while also making sure that your prospective clients and customers know you exist. It’s a great way to build your business and your brand!
Offer your audience a thorough step by step process to use this original content to make it unique to you and your business.
Professionally designed content with your brand logo and contact information keeps you top-of-mind, so be sure that the health articles you share online along with your social media posts are clearly branded to your business.
If you have a membership program or other online program, you can add this content to your program to further guide your audience towards their desired goals.
However, the key is to ensure that you tweak the content and make it your own.
So, where can you purchase quality done for you health content for your blog?
>> Check out our featured done for you health content pack here! <<
Your audience wants to live a healthy lifestyle because they value holistic health practices and you can show them how through your content.
High-quality content is the perfect solution for your health coaching business. It's a real time saver with its easy copy and paste format that makes it easier for your to share your message with the world!
